Tagged: Fenway Collecton 1912 the Business Plan

Fenway 1912 – Business Plan E-Commerce

6bdda8af-e08a-4b73-bbd7-6d0e915e3787Fenway1912Com_W01_Thumbnail_600x600.jpgFenway 1912 continues its build out. The site is now on its own and running. Only 116 of 500 products are listed and our apparel is yet to be shown. But our wish is to grow slowly with a strong foundation.

We did however sell Jason Varitek’s shin guards last week.

E-Commerce Section 10 – the business plan.

E-Commerce Competition includes Steiner Sports, redsox connection, chowdaheadz, red sox team store, mlb, iron clad authentics, mounted memories and the baseball hall of fame.

The competitors; biggest weakness is their focus. their product offerings seek to be all things to all fans, Our focus remains the Red Sox and Fenway Park. Our competitors also offer no packaging and little branding or brand awareness.

Our motto ‘For the Collector and the Fan’ will k
ellsball.jpgJacoby Ellsbury MLB authenticated signed baseball.


Business Plan – Organization

Although we have yet to hire our lawyer, it has been decided that we are to be an S Corporation, It gives us the most legal safety.

I will serve as the president with my wife Suzie as Vice President and Treasurer. Our stock is tentatively set at $5000 per 10% stake. Only 60% of stock is available. Our first stock holder has invested for 20% ownership share.

An accountant will be reviewed down the road.

We just got our Federal I.D. #. We are real.

The Fenway Collection 1912.

Another piece to the collection – a game used Fenway Park Bleacher seat back signed by Kevin Youkilis.


The Blog/Business Begins

Step 1 – The Business Plan –

This blog will take you through the building of the Fenway 1912 collection. Our business plan, our inventory, our marketing, special items, ow to survive in business and how to grow.

You, the fan, will be with us every step of the way. We will begin with our business plan.

Section 1: The Business Profile

Fenway Collection 1912 is an online business where consumers have access to hundreds of pieces of authentic Red Sox memorabilia and fashionable Boston baseball apparel. Autographed baseballs, bats, photos, game used equipment, stadium bricks, infield dirt, champagne celegration bottles, bases and even cards will be in our inventory.

Our ultimate goal is to generate enough revenue to one day have our own Bosto Baseball Museum.